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LUSH

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Introducing the biggest e-commerce platform built on top of Drupal Commerce.

LUSH, a British cosmetics company, worked with FFW to build a digital space that would inspire the same loyalty that their physical shops enjoyed all around the globe. LUSH is a vegetarian and vegan beauty and cosmetics company based out of England. The company has a core group of dedicated customers worldwide, most of whom purchase their products at LUSH’s retail shops.

With LUSH’s in-store sales far outweighing those online, LUSH wanted to create a digital experience that would perform scalably and reliably during huge sales while showcasing the best of the LUSH brand. As an ecologically aware, community-focused business, they knew their values aligned well with the values of many open source communities, such as Drupal. And when one of LUSH’s partners referred them to FFW, everything clicked.

After the launch, the new LUSH website realized dramatic spikes in both web traffic and online sales. Website sessions increased by 75%, digital orders increased by a whopping 64%, and shopping cart abandonment decreased by 16%.

“Massive thanks for all your efforts in getting the project over the line and the late nights – you’ve been phenomenal throughout. From me and the LUSH development team, thank you.”
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Ryan Kerry, Global Head of Development at LUSH

Feed Source: Drupal.org
Article Source: LUSH

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